Meta introduces new AI assistant - Company challenges rivals with innovative new tools
Facebook's parent company, Meta, has unveiled its next steps in the field of artificial intelligence. CEO Mark Zuckerberg appeared on stage during the company's first conference in California for artificial intelligence developers.
He unveiled a new application programming interface, or API, that allows programmers to more easily build artificial intelligence products using Meta's Llama model.
Zuckerberg said they will be able to customize and integrate the best parts of rival chatbots. "So if another model like DeepSeek is better, if Qwen is better at something, then now as a developer, you have the ability to take the best bits of intelligence from different models and produce exactly what you need."
Meta did not say how much the new tool, which is currently available to select customers, would cost. Rival OpenAI, the creator of ChatGPT, makes most of its revenue from such interfaces.
Meta also launched a new app that will serve as an artificial intelligence assistant. Product Director Chris Cox said one priority was for the new bot to sound natural:
“We were very focused on the voice experience, the most natural interface possible, so we focused a lot on low latency and very expressive voice. The experience is personalized, so you can connect your Facebook and Instagram accounts and the assistant will have a rough idea of your interests, based on your interaction history.”
Reuters previously reported that Meta plans to test a paid subscription service for its artificial intelligence chatbot in the second quarter.
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