AI, Europe's last "hope" - New technology can reduce the gap with the US
Integrating artificial intelligence is key to closing the productivity gap between Europe and the United States, according to technology experts. They point out that this gap not only persists, but is also deepening.
The latest report's figures show that since 1996, the US has weathered successive crises such as the 2008 financial crisis, the pandemic and the transformation of artificial intelligence, increasing output. Meanwhile, Europe has responded with stagnation.
The main differences lie in investments and economic structure: the American market is dominated by technological giants that adopt new models more quickly, while Europe has lost its momentum to be the protagonist.
Even the report by former Italian Prime Minister Mario Draghi highlights that artificial intelligence is an opportunity for Europe to catch up with the US, but obstacles remain large. 95% of European workers say they understand the benefits of the technology, but two-thirds fear they will lose their jobs; 75% do not have access to innovative tools in the workplace, while a third do not have the right training to use them.
While larger European companies are integrating new technology at a pace comparable to their American counterparts, smaller firms are facing major difficulties. They are three times less successful than their American counterparts. Lack of access to technology and specialized staff has left them behind.
The use of artificial intelligence also varies by sector or country: Switzerland, Germany and France are ahead, but Britain stands out for its sectoral structure. While Italy and Spain lag behind in this sector.
According to experts, the biggest challenge remains investment. From 2013 to 2023, capital for investment in new technologies in the US was 5 to 7.5 times higher than in Europe. The old continent has tried to compensate for the difference with organizational changes, but without success. European bureaucracy remains an obstacle, especially for small and medium-sized businesses. To accelerate development, faster decisions, greater courage and mass technological education are needed.
The EU aims for 75% of companies to use cloud technologies and artificial intelligence, and for at least 20 million citizens to have advanced digital skills by 2030. Increased investment, support for medium-sized companies and training of employees are essential to follow this path, the report's authors suggest.
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