Britain, the second most attractive country for investment - Survey, highest ranking in the last 28 years
The United Kingdom is the second most attractive country for investment after the United States, signaling a rise in the rankings, according to an annual survey of global business leaders. Published at the start of the World Economic Forum in the Swiss ski resort of Davos, the survey of almost 5,000 chief executives from 109 countries puts the UK in second place, ahead of China, Germany and India.
This marks the highest ranking for the UK in the 28-year history of the survey, up from fourth place in 2024, and seems to negate some of the gloom that has hung over the economy in recent months.
Commenting on the survey, Chancellor Rachel Reeves said the latest results show that global CEOs are supporting Britain as one of the most attractive destinations for international investment. And it is this investment that will help drive economic growth and improve living standards across the UK.
Germany (12%) and China (9%) were the next two economies. Germany is struggling with recession as elections approach, while the outlook for China is particularly uncertain, given Donald Trump's plans to raise new import taxes.
Ministers hope that the fact that the government has a secure majority, unlike major EU economies such as Germany and France, which face political instability, will increase the UK's attractiveness as a safe haven for investment.
Reeves has been criticised by some business lobby groups after her October budget imposed a £25 billion increase in employers' national insurance contributions.
Some firms have also raised concerns about aspects of the government's draft employment law, which aims to increase workers' rights.
The Treasury reiterated Reeves' commitment to meeting its self-imposed fiscal rules earlier this month after several turbulent days in bond markets that risked raising the cost of borrowing for the government.
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