Volkswagen, 160 billion euros by 2030 - The company faces major challenges in the US and China markets
Volkswagen has announced an investment plan of 160 billion euros by 2030. The company faces falling profits and strong pressure in the US and Chinese markets.
Volkswagen Group plans to invest 160 billion euros by 2030, official sources announced. The decision reflects the company's austerity measures, as Europe's largest automaker faces a deep crisis in its two main markets, China and the United States.
The total spending, which is updated annually as part of Volkswagen's five-year investment plan, compares to 165 billion euros for the period 2025-2029 and 180 billion for 2024-2028, with 2024 marking the peak. Since then, Volkswagen, which includes the Porsche and Audi brands, has been hit by U.S. tariffs and fierce competition in China.
The situation has hurt profits for Porsche, which sells about half of its vehicles in these two markets. The company recently announced a major retreat from its electric vehicle strategy.
According to Volkswagen officials, the focus of the latest spending plan is “on Germany and Europe,” including products, technology and infrastructure. Also, consideration of the possibility of an Audi plant in the U.S. will depend on possible financial support from Washington.
While Porsche is not expected to expand its market in China, localizing production within the Volkswagen group is possible and a customized Porsche model for the Chinese market could make sense in the future.
The developments come at a time when European automakers are facing increasing pressure from Chinese competitors and rapid changes in the global electric vehicle market. Volkswagen hopes the new investment strategy will strengthen its position in Europe and maintain competitiveness in international markets.
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